Dear Indians, I Apologise on Behalf of All Gujjus For the Isha Ambani Wedding Spectacle

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Dear Indians, I Apologise on Behalf of All Gujjus For the Isha Ambani Wedding Spectacle

Illustration: Akshita Monga

M

ukesh Ambani, India’s richest man just hosted the costliest wedding ceremony ever. The $100 million splurge-fest for his daughter, Isha Ambani’s wedding aka Gujju Coachella saw the powerhouses of Bollywood, cricket, and politics marking their attendance. There’s a rumour that at one point the organisers of IIFA and Filmfare contemplated giving away their awards during the pheras since the glitzy turnout far outshone their own. I mean, where else will you get to see Aamir, SRK, and Salman at the same time and place?

Naturally, this has led some to wonder if all Gujjus are this obnoxious. I am Gujju and I can say with confidence: We aren’t. At least not that much. Look, I get that Gujjus are renowned for their “Ame to evaj che” or “We are like this only” approach to everything. But trust me when I say this, none of us consider dancing to the decade-old “G.U.J.J.U.” as our definition of #ShaadiGoalz.

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